Would you like your website to rank higher with Google?
 
Very few website owners would say no to the above question. We set up websites to be seen. To be seen means being found. To be found invariable means being found in Google. There is a whole industry surrounding Search Engine Optimization (SEO). The term SEO is all but synomymous with being attractive to Google. The more attractive you are to Google (the higher your Google Page Rank, or PR), the more likely you are to get listed in the vital first 3 pages of Google search results.
 
Unless your website gets a good position in the Google search results it will not be found by someone who is looking for whatever it is you make or sell, short of already knowing your URL.

Getting a page 1 listing

Many things affect your search engine placement. Many books have been written on the subject. Over the 13 or so years I have been responsible for the splatco.com website I have invested a lot of time and effort into learning about SEO. The result is that on certain search terms (key words) I have sometimes clocked up 4 "hits" on the first page of Google results. (As I write this "embedded oem programmable controllers" actually gives 6 page one results, pointing to our several domain names plus one reseller, and the name SPLat is the first word in 5 of those results. Your mileage may vary).

The quality link

One of the big factors in SEO is "inbound links", especially quality inbound links. An inbound link is a link from another domain name (as in "domainname.com"). A quality link is one where Google can detect a high degree of relevance, meaning that the content on the originating page has a bearing on the content of the target page. This means a link on a page about apples that points to a page about massage therapy is less valuable than a link from a page about massage oils. A link from a page with links to a zillion unrelated websites is worth much less, and may even be seen by Google as attempted spamming (very, very bad!).

Getting more quality links

I want to get more inbound links, and I assume that you would too, given that they can increase your website traffic and quite possibly bring in new business opportunities. So I have come up with a simple scheme whereby we can help each other: We swap links.
 
Now, if you have been around this game for a while you will know that link swapping is nothing new. What I propose to do is go one further and exchange quality links. The way to do that is that you put up a page about electronic controls on your website and I will put up a page about your product on splatco.com. Those pages will cross-link to the opposite websites. The pages will be written for high relevance to the target website. The only other requirement for those pages is that they are accessible from the home page via direct html links (no java script). The link on the home page can be a tiny letter x. Google will find it.

Interlude - A free tip

For Google to find stuff inside your site, make sure the links from the home page are plain old html anchors - <a>. If you look in the sidebar of this page you will see a site map. That's there for Google because the menu system is done in JavaScript and I do not assume Google can understand JavaScript.

I'll make it easy for you

If you decide to sign up I will do all the writing. I will send you the content for a page about SPLat controllers, which you can approve before you place it on your website. I will also write a page about your product for our website, which you get to approve (unless you prefer to write it yourself). You won't have to be seen as promoting or endorsing SPLat (much as we would like that). One tiny, almost invisible link on your home page (or any other inside page that is accessible from your home page via straight html links) is enough to be found by Google. On the other hand, the page I put up on our website will be as much as possible a story about your product and SPLat's contribution to its success - which you get to approve.
 
If you maintain your own website this should take you half an hour or less. If you use a 3rd party to maintain your website, I will liaise directly with them, if you wish. It should take an expert webmaster no more than 15 minutes to create one link and upload one file.

Are you sold on the idea?

If you'd like to join in on this win-win plan, please fill in and submit the form below. I will look forward to working with you.